Photography Jean Labourdette

Also known as Lela

She is routinely sought out by major brands to create high impact video content, from advertising to music videos to video game trailers. Her concepts are fresh, captivating and humorous, drawing inspiration from her 80s pop-culture-infused youth.

Some of her recent clients include: Eidos, compulsion Games, ING Direct, Lucky Diamond Rich - Most Tattooed Man in the World! and UbiSoft Entertainment for whom she co-created the concept, co-directed and co-produced the Far Cry 3: Blood Dragon reveal trailer.  The trailer has garnered over 1.5 million views on youtube and received a write up in Forbes.com, as 'marketing genius'.